Wagner sold about 250 poles in 2005, with around 100 sales coming from the firm's 120 employees. This season, it sold about 300 poles by mid-December and was on pace to sell twice that number by Saturday, said Leto, whose claim to fame is that he shared a drama class with Jerry Seinfeld at
Wagner offers a 6-foot Festivus pole for $38 and a 2-foot-8-inch tabletop model for $30. The setup is simple: a hollow pipe, 1.9 inches in diameter, inserted into a collapsible aluminum base.
Wisconsin Gov. Jim Doyle, a "Seinfeld" fanatic who claims to have seen every episode eight times, proudly displayed one of the company's poles last year at the governor's mansion in
. But Doyle said he will donate the pole to the
after reports that "Seinfeld" co-star Michael Richards used racial slurs during a standup comedy routine last month.
Leto said he hoped the Richards incident wouldn't affect his company's sales.
"Fans know it was a Costanza holiday, not a Kramer holiday," he said, referring to characters Frank Costanza, played by Jerry Stiller, and Cosmo Kramer, played by Richards. "Anyway, Kramer eventually rejects the holiday at the end of the episode."
For the record, that's (1) vicarious celebrity (2) instant commercialization (3) Christmas holiday substitution (4) denigration of the dignity of public office via pop culture fawning (5) chintzification of national and local history (6) over-the-top anti-racist tokenism and (7) imputation to fictional characters of the real-world ethical gravity of the conduct of actual people. The only things it would have taken to fully exhaust the potential of this news item are upskirt shots of disgraced fake lesbians taken by suicidal jihadis caught partying at the last minute.
I am now officially entering Christmas mode. Propriety now.